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Ideas people stop for.

Non-standard campaigns: outdoor, print, ambient and guerrilla, events and pop-ups, social formats people copy.

What we do

Billboards, metro and buildings that do something, not just say it.

Newspaper, magazine and poster work you keep.

The street, the object, the moment as the medium.

Launches and activations people film and share.

A format first, then thousands of people making it.

Stories press wants to run.

Name, platforms, creators and press, run by one team in Shanghai.

Campaigns, ad ideas, PR moments and events people film and share.

Work and conceptsAll work →